100% coverage of white and grey hair from the first application. Long-lasting, vibrant color. Protects from hair damage.
Key ingredients:
Pigment-lock technology: It locks color into the hair, without using ammonia _ a mechanism of controlled oxidation, allowing micro-pigments to enter easily into the hair because of their very small size. Then they are converted into large dye molecules, which are trapped inside, offering intense color that does not fade.
Argan Oil and natural Keratin: act in the deeper layers of the hair, replenish the necessary components, restore hydration levels and protect from damage, especially in repeated use.
Oat Extract: rich in B vitamins and trace elements, forms a protective film around the hair, increasing strength and flexibility.
